Join the movement and protect what matters most
Make Your Love Official
106 million Americans are uninsured or underinsured.
We're on a mission to change that — one promise of protection at a time.
Why We Started YourFEX
Born in Greensboro, built for all of North Carolina
Our Mission
To help families turn love into lasting protection — with clarity, compassion, and zero pressure.
Our Vision
To make North Carolina the most financially protected state in the nation — one family, one pledge, one policy at a time.

About The Founder
Driven by Purpose, Dedicated to Community
YourFEX.com was founded by Winston-Salem native, Richard Moore, driven by a mission to simplify the complex world of life insurance and promote financial literacy. Witnessing the stress and confusion many families face when trying to secure their future, Richard envisioned a platform that empowers North Carolinians with clarity, choice, and control.
" Too often, life insurance feels complicated and overwhelming. We created YourFEX.com to remove those barriers and put the decision-making power firmly back into the hands of everyday people."
Our promise to the community
America's Hidden Crisis
The Love Insurance Gap

106 million Americans are underinsured or completely uninsured — leaving their families vulnerable to the inevitable.
Love in Action is our response. YourFEX was created to bring awareness, understanding, and action to this silent epidemic.
How We Deliver Better Results
The YourFEX Difference
Local Expertise, Community Heart
Our NC-licensed brokers understand North Carolina. We connect you with top carriers, often securing better rates. Beyond policies, our 'Love in Action' initiative reflects our commitment to community well-being, encouraging every family to understand their value and Take The Pledge for a more secure future.
Clear Guidance, Not Just Quick Approvals
While we offer streamlined no-exam options and fast approvals, we never cut corners on education. Every client can access one-on-one consultations to truly understand their policy options – no jargon, just clarity, ensuring you make informed decisions.
Your Pace, Your Privacy – Guaranteed
Explore quotes and apply online when it suits you, from anywhere. Crucially, YourFEX doesn't store your sensitive data to sell or trigger unwanted sales calls. You control when and with which A-rated carrier you share your information – directly during their secure application.